Ever had morbid anxieties about being struck by lightning in darkest Peru, with no doctor prepared to treat you? Now you can put those fears to rest. Dogtag is a new kind of travel accessory - you literally wear your travel insurance policy around your neck, just like a soldier in a foreign land.

It's basically an insurance policy with a gimmick: the plastic tag is worn around your neck, so you don't need to carry paperwork everywhere with you.

The insurance is specially for those who love a bit of risk and the great outdoors, with many sports covered automatically. The idea is that you never need to be without your travel insurance policy: the tag itself has your name, policy number and emergency telephone numbers on it.

Not a bad idea (if a little morbid, when viewed in an historical context.)

• To find out more about the insurance policy, or to purchase a policy, you can have a look at www.dogtag.co.uk or phone 07000 DOGTAG.